The seed which germinated to what is now known as the Association of Advertising Agencies of Nigeria (AAAN) was sown by Oloye Dotun Okubanjo, Chief Olu Adekoya, Mr. Sam Adedoyin, Otunba Banjo Solaru and Mr. Biodun Sanwo around June 1971 purposely to sanitise the industry. The Association was formally known as Association of Advertising Practitioners of Nigeria (AAPN).
Although the idea to establish the AAAN started in 1970, after consultations with fellows of like minds, the maiden formal meeting took place in June, 1971 under the Chairmanship of the late Mr. Dotun Okubanjo. Those who were also at the meeting were Leye Adedoyin, Biodun Sanwo, Late Chief Olu Adekoya and Late Banjo Solaru. This meeting took some far-reaching decisions, which included a decision to intimate various ministries and government agencies of the coming into being of the association.
“AAAN shall seek to regulate the practice of advertising among member-agencies towards improving standards, corporate respectability, profitability and knowledge; encourage symbiotic relationships among practitioners and other related sectoral bodies, in order to enhance the business environment in which we operate, thereby strengthening the contribution of advertising to the nation’s development”.
The Association has a 12-member Executive Board comprising the President, Vice-President, Executive Director (Secretary), Honorary Treasurer, Publicity Secretary, Asst. Publicity Secretary and six Ex-officio members. The five officers listed above hold office for two years but could be re-elected for another 2 years (maximum of four years) while the Executive Director is a full-time staff of the Association.
The Association has a 6-member board of Trustees who meet from time to time and are…
The Board of Trustees is currently made up of the following members:
Your agency is one of your most important partners and great care should be taken in the selection. The AAAN has put this together to guide you through this time consuming process, and help you do it professionally.
Recent developments have necessitated the AAAN Executive Board revisiting the issue of proper remuneration for member-agencies.
Listed here are the AAAN registered advertising companies licensed to practice advertising practice in Nigeria.
The Lagos Advertising and Ideas Festival, LAIF, has grown to become Nigeria’s premier creative award programme.
Here are the other sectoral bodies who collaborate with AAAN within the advertising industry.
The inclusive nature of the practice of advertising is evident in the fact that creativity is not gender biased.
The advertising industry is a very dynamic one necessitating the training and retraining of practitioners.
The Governing Council of the Advertising Practitioners Council of Nigeria during its 132nd session held on September 26, 2012 approved the new advertising industry reform proclamation.
The new APCON proclamation which redefines the practice and business of advertising took effect on January 1 st , 2013.
By this proclamation, all categories of advertising organizations as listed in the APCON Code shall be licensed by APCON (with the exclusion of Advertisers). All agencies will have to apply for and obtain a practice license from APCON to legalise the operations of the advertising
agency. Without the license, the business of the agency will become illegal. The license shall be renewable every three years.
AdGist is AAAN’s quarterly newsletter. It is Gist of Admen! By Admen! For Admen! You can get downloadable versions here. Coming Soon!
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