In this Copywriting course, you’ll learn Creative Concept Development, master Persuasive Writing Techniques, and explore the evolving role of AI in modern copywriting, all led by experienced creatives.
Facilitator: Lanre Adisa – CEO, Noah’s Ark Communications; President, AAAN
Overview: Learn how to generate bold, culturally resonant creative ideas that stick. Discover concepting techniques that blend storytelling, strategy, and visual language.
Facilitator: Steve Babaeko – CEO, X3M Ideas
Overview: Enhance your writing to move minds and markets—across copy, content, and campaigns. Master the craft of selling ideas with clarity, emotion, and purpose.
Facilitator: Idu Raphael – CEO, Poke LTD
Overview: Explore how AI is reshaping the copywriting process, from ideation to optimization. Learn tools and techniques to work smarter, not just harder, in content creation.
